Dear MYSS! 2002 Trial Owner,

The Internet is like a huge opportunity knocking, no it's
POUNDING, on your door.  Never has it been so *cheap AND
possible* to build a business.  Open that door... now.

Why NOW?  Two BIG reasons...

1) Right now, the Net is still relatively SLOW.  Big glitzy
sites take too long to download -- so it's cheap to develop
a solid site that SELLS!

And...

2) Search Engines are STILL great bargains.  You'll never
get a better chance to attract targeted traffic for such
cheap out-of-pocket expense.

But... in a few short years, it will be much harder to push
that door open.  You may not be able to even get your foot
into it.

Why not?

Because everyone will be surfing at megabytes per second,
and the Search Engines will continue to find ways to charge
more and more for traffic.  The level playing field "for the
rest of us" will be gone.

For now, though... you don't have to be rich to "make it."

*You just have to be smart.*

MYSS! 2002 will make you SMART.

BUT PLEASE... do *more* than read it.  USE the information.
If you APPLY the lessons well, you WILL succeed.

-----

No book, no manual, no training program comes close to MYSS!
2002 in showing you how to sell on the Web.  From product to
stores, from site-selling to traffic-building, it's ALL here.

And it all *WORKS*...

This is not theory -- MYSS! 2002 is packed with lessons
learned from the school of hard knocks.  Its
easy-to-understand approach is evergreen, ever-valid.

MYSS! 2002 is *not* meant to be read and forgotten.  It is
the ULTIMATE ONLINE REFERENCE BOOK.  The book contains
literally thousands of hyperlinks...

o  links to and from the extensive Index

o  links to and from the Table of Contents

o  links to and from the Glossary

o  links within the content of the book

o  links to the Web

These links make it a snap to get the info you need... FAST!

Looking for how to design a Response Form?  Simple -- just
open the extensive Index and click-click... you're there in
a flash.

Need to evaluate a product for Web appropriateness?
Effortless -- just open the TOC and link to the appropriate
chapter in the Product Volume... click-click!

Keep this digital book close to your clicking finger at all
times!    Use it... over and over, and over again!   :-)


-----BOOK LAYOUT----->

MYSS! 2002 is divided into 4 "content volumes"...


o  Site-Selling Volume -- Everyone worries about traffic. 
But if your site doesn't SELL, you waste all that nice
traffic.  Learn how to increase your sales site's Conversion
Rate.

----->The Trial version of MYSS!2002.pdf contains the first
4 (of 20) chapters, including an extremely important chapter
about the "Most Wanted Response."  More on this below. *****


o  Product Volume -- everything you need to know about
developing, evaluating, positioning, pricing, and testing
products for the Web.

----->The Trial version contains the first page only.  This
file is provided for technical reasons -- it enables hyper-
linking into this file.  Otherwise, you'd get weird error
messages. *****


o  Store Volume -- covers the process of selling multiple
products online, from ten to a thousand or more SKUs (Stock
Keeping Units).  Learn how to design your online store
effectively and to maximize usability.

----->The Trial version contains Chapter 1 to 1.3 inclusive.


o  Traffic Volume -- follows the "what works and what
doesn't" approach to building targeted traffic (especially
in the ever-evolving Search Engine world).  It covers all
the online and offline ways to build a steady stream of
motivated buyers to your site.

----->The Trial version contains the introductory Chapter 1,
and part of the second chapter which outlines some of the
biggest time-and-money wasters that marketers are misled
into using.  This preview will give you a flavor of where
we're heading .  :-) *****


The bottom line on e-commerce...

If you have a great product, and a site that SELLS, and can
bring targeted traffic to your site cost-effectively, you
*will* succeed.  There are *NO* other variables.  MYSS! 2002
covers it all.

--

To get a COMPLETE picture of what the entire MYSS! 2002
includes, please don't miss these two important navigational
volumes...

o  Table of Contents (TOC) -- a terrific navigational aid.
Scan the various chapters and sub-chapters.  See something
important?  Just click on the title.

----->The Trial version contains the whole TOC.  For a full
listing of what MYSS! 2002 covers, review the TOC.  You'll
see that no stone is left unturned.  No matter what you want
to know about selling on the Web, MYSS! 2002 has it! *****


o  Index -- this is invaluable for getting the info you
need... FAST!  

----->The Trial version contains the whole Index.  It will
give you a great idea of the all-encompassing completeness
of MYSS! 2002, and of its sheer day-to-day usefulness.  No
matter what you need to know about selling on the Net, MYSS!
2002 has the info you need! *****

The Index and the TOC make MYSS! 2002 THE unbeatable online
Web-sales REFERENCE book.  No answer is ever more than a
click or two away at ANY time you need some help.

--

The MYSS! 2002 Trial also includes  a Glossary -- don't know
what a word means?  Click to the Glossary.

----->The Trial version contains the whole glossary.  The
Glossary is *not* meant to be read from "cover to cover" --
it's too boring!  In case you hit any terms you don't know,
just link here for an explanation. *****

--

Two important notes...

**********************************************
NOTE:  Do not change the file names, and
do not move files out of the MYSS!2002 folder.
*****The links will no longer work.*****
**********************************************

***********************************************************
NOTE: You need Acrobat Reader 3 (or higher) to read
MYSS! 2002.  If you have not yet downloaded Adobe's FREE
Acrobat Reader, do so now at...

http://www.adobe.com/products/acrobat/readstep2.html

Adobe Acrobat Reader is FREE and it's awesome.  When you see
how MYSS! 2002 uses its full powers, you'll be amazed... at
both Acrobat and MYSS! 2002. 
************************************************************


-----GETTING STARTED WITH YOUR MYSS!2002 TRIAL----->

Open MYSS!2002.pdf.  This is the main volume of the book.
After you read the foreword, you'll come to Chapter 1, "How
to Use MYSS! 2002".

Chapter 1 is the key to getting the most out of MYSS! 2002.
It explains the linking, navigational, viewing and search
features of the book.

Once you have read Chapter 1, try all the features.  Click
around the book, peek into each section a little -- get a
good feel for the "controls."


-----SPECIAL NOTE RE TRIAL VERSION OF MYSS!2002----->

The links only work for pages that are PRESENT in this trial
version.  For example, the MYSS!2002.pdf volume in the full
version of the book contains 802 pages -- the trial version
contains 82.  The Traffic volume contains 8 pages of the
full version's 451 pages.  Etc., etc.

Links from the TOC or Index (or wherever) that go
specifically to these pages work fine.  But links that go to
other pages will not work, since the "destination page" is
not available.

So if you click on a link that does not work (ex., either no
action or it goes to the wrong page of the correct volume),
nothing is "broken."  It just means that the "destination
page" is not available in this trial version.


-----CHAPTER 2 OF MYSS!2002.PDF, THE INTRO----->

Chapter 2 explains exactly what you'll get out of MYSS!
2002. It shows you how to best use the book, given your own
particular set of circumstances.


-----CHAPTER 3 OF MYSS!2002.PDF----->

The free full chapter is Chapter 3 ("Most Wanted Response")
and it is "ripped straight out of the actual book."

It's amazing how most sites get this all-important aspect of
good site-selling-design all wrong.  You won't.


--------------------------------------
-----AFTER YOU READ MYSS!2002.PDF----->

After you read MYSS!2002.pdf, read the other "samplings" and
then review the TOC.pdf file and finally the Index.pdf file.

Where do you need help?  Product development?  Traffic-
building?  No matter what you need, MYSS! 2002 has the
correct prescription...

The full version of the MYSS! 2002 package is over 1500
pages.  Every single page is packed with proven, powerful
Web-selling info.


-----WISHING YOU GREAT SUCCESS----->

MYSS! 2002 empowers you to win on the Web.  My greatest wish
is to hear your success story.

Whoops!  Hear that sound?  It's the Internet pounding on
your door of opportunity.  Kick it open and cyber-succeed!

All the best,
Ken

P.S. MYSS! 2002 costs substantially less than US$30.
Together with our "no questions asked" 100% Money-Back
Satisfaction Guarantee, you simply can't make a mistake with
MYSS! 2002.  Order now...

>>  http://myss.sitesell.com/heliosdigital.html

